SEO Proposal - OES Clogs
Organic Growth Engine

Capture The Untapped
100,000+ Searches

Your customers are actively searching for "Monsoon Footwear", "Medical Clogs", and "Chef Shoes". Currently, OES Clogs is invisible to them. We plan to fix that.

Market Opportunity (India)

Based on Dec 2024 - Nov 2025 Keyword Data. The total addressable market for your niche is massive.

1.2M+
Annual Search Volume
900% YoY Growth
High
Buying Intent
Keywords like "buy", "price", "men/women" indicate ready buyers.
₹4.00
Avg. Top of Page Bid
Low CPC indicates high organic opportunity before competition spikes.

Keyword Strategy Matrix

🔥 High Volume
  • closed toe sandals men 5,000
  • monsoon footwear ladies 5,000
  • platform crocs 5,000
  • closed toe flip flops 5,000
  • sandals closed toe 5,000
  • monsoon footwear women 5,000
  • shoes with jeans 5,000
  • platform shoes crocs 5,000
  • sandals for men 5,000
  • crocs platform sandals 500
🚀 Quick Wins
  • monsoon shoes 5,000 (Med)
  • monsoon footwear 5,000 (Med)
  • croc swiftwater sandals 500
  • platform high heel crocs 500
  • white clogs for nurses 50 (Low)
  • teva closed toe sandals 50 (Low)
  • mens white sandals 50 (Low)
  • platform crocs tie dye 50 (Low)
  • monsoon slippers sale 50 (Low)
  • monsoon flip flops 50 (Med)
🧠 LSI Context
  • orthopedic clogs Niche
  • anti slip nursing shoes Niche
  • waterproof sandals Niche
  • kitchen work shoes Niche
  • ot slippers for doctors Niche
  • rainy season footwear Seasonal
  • shoes for standing all day Features
  • arch support sandals Features
  • chunky sole sandals Style
  • rubber shoes for rain Material

Strategic Roadmap

1. Technical Foundation

Currently, the site lacks SEO tags. We will implement Product Schema (Price, Availability) so Google displays rich snippets, and fix Core Web Vitals for ranking boosts.

2. Commercial Content

Creating high-intent landing pages for "Monsoon Footwear" and "Medical Clogs". Optimizing product descriptions with keywords like "Anti-skid" and "Autoclavable".

3. Authority Building

Acquiring backlinks from medical blogs, culinary institutes, and lifestyle magazines to signal trust to Google.

Scope of Work

  • Initial Audit: Full crawl error fix (404s, broken images).
  • On-Page SEO: Title tags, Meta descriptions, Alt text for all products.
  • Content Marketing: 2 Blog Posts / Month (e.g., "Why Chefs Choose OES").
  • Local SEO: Google My Business optimization for local searches.
  • Reporting: Monthly traffic & ranking reports.

Expected Outcomes

By targeting the 100k+ search volume, a conservative 2% CTR translates to:

2,000+
New Organic Visitors / Month

This traffic is "free" and recurring, unlike paid ads which stop when you stop paying.

SEO Retainer Investment

Comprehensive Monthly Service

₹ 50,000 / month
Minimum engagement: 6 Months for visible ROI.
Start Optimization

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